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  • Midjourney making hardware, Anthropic new collaborative feature, AI robots in trial at home

Midjourney making hardware, Anthropic new collaborative feature, AI robots in trial at home

How to use describe feature in Midjourney, Runway Gen-3 commercial video, Holographic parallel universe visual series

Welcome to the mahazine newsletter #20

Trending AI stories, ads & marketing campaigns 👇

📣 In the news

👉 Midjourney enters the hardware market

Midjourney is making a significant move by expanding into hardware, with a new team established in San Francisco. The company, known for generating over $200 million in revenue without any venture capital funding, is hinting at innovative hardware projects influenced by its recent addition of Ahmad Abbas to the team. CEO David Holz, who has extensive experience in hardware development, emphasizes that multiple initiatives are currently underway to explore this new direction.

Anthropic has officially launched its Artifacts feature, now accessible to all Claude.ai users across Free, Pro, and Team plans, significantly enhancing the collaborative and creative experience. This innovative tool allows users to create and iterate on a wide range of outputs, including code snippets, flowcharts, and visualizations. Additionally, users can publish and remix their Artifacts with the broader community, promoting creativity and collaboration among users worldwide.

1X has unveiled the NEO Beta, a bipedal humanoid robot designed specifically for household applications, marking a significant advancement in robotics. The NEO Beta features a bio-inspired design that prioritizes safety, allowing it to work alongside people in various environments. This year, 1X will deploy a limited number of NEO units in selected homes for research and development, aiming to gather feedback and refine its capabilities.

👀 Creative picks

Director Jeremy Haccoun unveils mesmerising Lincoln spot using AI

Jeremy Haccoun, director at Visionaries, recently released a captivating spec ad for Lincoln using the Gen-3 text-to-video model from Runway. The project, completed in about two weeks, highlights Haccoun's directorial intent while achieving a polished finish that blurs the line between traditional and AI-generated content. His meticulous approach included post-production work like editing and color grading, demonstrating how AI can enhance human creativity in filmmaking.

This spec ad celebrates Lincoln's iconic designs but is not officially affiliated with the brand. Haccoun's work exemplifies the potential of AI as a powerful tool in the creative industry.

📰 Get the mahazine volume #2

Call for contributors: Volume #3 of the mahazine!

We're excited to announce that for our upcoming volume, we’re seeking creative professionals who are innovating with AI or exploring its integration into their creative processes. If you’re passionate about AI in your work, we want to hear from you!

Join us in sharing your insights and experiences. Please fill → this form if you want to participate and get featured!

🐲 AI How to

How to use the describe feature in Midjourney

Describe: Generate a list of subjects and keywords based on the image. Clicking on one of the generated phrases will add it to the end of your current prompt.
→ Reroll button to generate new descriptions,
→ Back button go back to the image selection tool.

Step 1: Upload an image

→ Click “Choose a file or drop it here” to upload an image to the prompt section

Step 2: Click on describe

→ Hover the image you upload and click on the “i” icon to launch the description of your image

Step 3: Click on the desired keywords

→ Once the image is described, Mdjourney give you keywords separated by Subject, Knowwn Artists and Descriptors. Then you can click on any of these words to add them directly to your prompt.

If you are not happy with the words, you can click on the regenerate icon and Midjourney will give you new keywords.

Step 4: Enrich your prompt
submit, and Voilà!

And the result is…

See you next week for a new tutorial 👋

🦄 Weekly visuals

Glitch dAI

In this visual series, we explore a near-future where digital and physical worlds merge, transforming the familiar into the extraordinary.. People and objects become pixelated, and glitches distort reality. As the line between virtual and tangible blurs, we're challenged to contemplate the growing influence of technology on our lives and the nature of existence in this hybrid world.

made by Mahage

💎 Post of the week

One last thing 👇

Freepik vs Ideogram mini test for internet meme generation.
“internet meme image for saying "see you next week", funny alien in an office with a coffee”
Which one do you prefer?

See you next week 👋

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